No CRM operation yet
Opman establishes and runs the foundations, production, and ongoing programme, so you get a working CRM operation without building every capability in-house.
CRM operations for iGaming
An extended CRM operations partner for iGaming
Opman runs and improves CRM operations for iGaming businesses. Gain a stronger CRM operation, combining expertise, execution, and technology, without building every capability internally.
20+ years of CRM & operations excellence. Built in iGaming.
Two ways to start
Whether you are building CRM from scratch or already running a programme, Opman fits how you work today.
CRM already in place
Opman plugs into your existing stack and team to remove bottlenecks, raise quality, and improve performance, extending what you already have.
Four connected capabilities
One CRM operations partner. Four capabilities that work together, and keep developing as CRM and AI change.
Email deliverability
Help campaigns reach the inbox so CRM activity can perform.
Learn moreCampaign Studio
Create and govern campaigns at operational speed.
Learn moreAgentic CRM
Respond to individual player moments within approved rules.
Learn moreStrategy and retention
Align CRM activity with loyalty and commercial goals.
Learn moreLooking for audience-specific detail? Platforms · Operators · Affiliates
A continuously improving operation
Opman turns useful advances in CRM and AI into practical improvements for clients. You stay focused on product, marketing, and the wider business, while the CRM operation keeps getting stronger.
Client proof
Operational credibility from the teams working with Opman
CRM Execution
“Their team delivers real results. We saw rapid growth in engagement and a strong uplift in revenue after implementing their automation and operational framework.”
Simon Holm
Head of CRM, Brilling Media
Automation
“They helped us remove a large amount of manual operational work through smart automation, leading to faster execution and a far more scalable internal setup.”
Gabriella Westlund
Managing Director, Slimsumo Media
Build or extend your CRM operation
Talk to us about how Opman can run CRM operations for your iGaming business, or strengthen the team and programme you already have.
Book a CRM conversation